ADKAR

Leadership & Change

A goal-oriented change management framework that guides individuals through the five building blocks of successful change.

When to use this:

Managing individual transitions during organizational change, helping people adopt new processes or behaviors.

Example situations:

  • •"Rolling out new CRM system company-wide"
  • •"Office relocation with team restructuring"

The 5 Steps:

  1. 1. Awareness — Build understanding of why the change is needed
  2. 2. Desire — Create motivation and willingness to support the change
  3. 3. Knowledge — Provide information on how to change
  4. 4. Ability — Develop skills to implement the change
  5. 5. Reinforcement — Sustain the change over time

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